MassMedia Insider November 2010

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MassMedia Launches Newsroom Website

In October, the MassMedia team created the MassMedia Newsroom website. The newsroom is comprised of content regarding clients and the news and events of its companies. The site has sections for every industry that MassMedia works in: real estate, healthcare, corporate communications, consumer and pets.

Make the Most of TV

By: Aimee Romero, Media Relations Specialist

Before I joined MassMedia, I spent 10 years working in TV as a producer. In those 10 years, I learned a lot about what works well in TV interviews and I saw an awful lot of interview disasters.

David Meerman Scott Presents "The New Rules of Marketing & PR"

By: Georgeann Pizzi, Account Executive

To reach your customers in today's new era of web-based communication, it's important to incorporate a healthy mix of new media strategies into your overall marketing plan.

Social Media Chad Monthly Column

By: Chad Freeman, Social Media Specialist
Blog World Highlight

According to marketing expert and author Scott Stratten, no matter where you are or what you are doing, you are always marketing yourself and your company.

MassMedia Thought Leader

Watch the following video featuring our director of client services, Kassi Belz, as she discusses how to prepare a marketing plan and budget for 2011.

MassMedia Facebook Pages

In addition to its corporate page, MassMedia recently launched company Facebook pages for its healthcare and pet PR divisions. Each page has its own news feed and posts news and information specific to the highlighted industry. Here is a quick look at each one:


	Corporate For business, community, firm and client news, as well as important trends in public relations and marketing.

	Healthcare For practices, providers and professionals interested in healthcare news and marketing solutions.

	Pet PR For news, knowledge and tactics that can help all sizes and types of pet businesses.